Alchemia Communications Group Transforms Itself: First Decade of Making Alchemy
- The integrated marketing and communications firm announces the launch of a completely new branding and website.
- Ten years of generating success stories have earned the company a privileged position among its clients.
Mexico City, September 9, 2021 - Alchemia Communications Group, a leading agency in the marketing-by-design segment, celebrates its first 10 years of generating strategic marketing and integrated communication solutions oriented to brand positioning and reputation, as well as strengthening its relationship with audiences.
As part of this celebration, Alchemia (al-ki-mia) tells its best story and presents its new branding to convey its purpose of transforming the ordinary into extraordinary, with the integration of a completely renewed graphic image, color palette and shapes inspired by the passion, empathy, quality and impact with which its team develops its strategic and creative work.
The warm, friendly, cheerful and professional language with which Alchemia identifies with its customers has been translated into its new website: www.alchemia.com.mx, with images, movements and content of interest and consultation that defines its work, values, services and success stories in different sectors, in a format that is more congruent with current trends and platforms.
Alchemia's new website includes an ecosystem of resources where its own media coexists: the blog Beyond the Blog and the podcast The Alchemist Report Radio, which can be consulted as the first digital pieces of the company’s new creative recharge.
Alchemia has established itself as one of the most innovative communication and integrated marketing agencies of the last decade, thanks to the development and implementation of international practices that have generated success for thousands of businesses worldwide, and the co-design and application of winning strategies in Mexico and other geographies.
"The formula we have applied in our first ten years has been to keep our values and principles alive and aligned with those of the third millennium in terms of inclusion, sustainability and equal opportunities, which we can already see reflected in our website. This graphic evolution in our brand expresses the magic and transformation that we develop day by day together with our clients, whose trust has been the core of the amazing results we have achieved", Lourdes Berho, CEO and President of Alchemia Communications Group, explained.
Just like the ancient alchemists, each business unit in the organization develops an acupuncture work to find in the DNA of its customers from all types of industries, the components that represent the greatest opportunity to leverage their strengths and get the best out of them towards the consolidation of their businesses.
The surprises around Alchemia Communications Group first ten year anniversary will continue throughout the year. The marketing-by-design agency plans to add new initiatives that will complement the 360° journey of its portfolio of services and solutions.
"Today, keeping the future in mind, the ecosystems in which companies develop are increasingly complex and robust, and in a constant transformation. Our commitment must be to continue to adapt to the changes that circumstances bring us, in order to plan and execute accelerated growth plans regarding branding, communication, performance-marketing and public relations for our current and potential clients," concluded Lourdes Berho.
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Media Contact:
Miguel Angel Robles
mrobles@alchemia.com.mx
Institutional & Corporate Account Manager
Alchemia +52 (55) 7587 5095